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Uncovering the Success Strategies and Mindset of the Top 1% so You can Amplify and Transform Your Life and Business.
Episodes
Monday Apr 11, 2022
Monday Apr 11, 2022
On this episode of the Making Bank podcast, Dan Zavorotny discusses how he started the company “NutriSense” and how it reached a 150 million dollar valuation in 26 months.
When Dan started out his career, he realized that he would get hyper obsessive over certain things — where he wanted to be the best at whatever it was that he was doing. Dan used this hyper obsession of being the best to help propel himself in his career and later to kickstart his company NutriSense.
NutriSense is a metabolic health company that uses Continuous Glucose Monitoring and machine learning to personalize nutrition and reduce the risk for type 2 diabetes & heart disease. With NutriSense, Dan’s customers can track how their blood glucose levels respond to food, exercise, stress, and sleep all in real time.
Listen to the episode to learn more about Dan’s journey, how he approaches business and how he managed to scale his company during a global pandemic.
Listen to Josh and Dan discuss health and business growth:
- (1:24) Dan’s Background
Dan talks about growing up as an immigrant in the US and not being able to travel as much as he wanted to. Later as an adult, how being able to travel for work became a criteria for the jobs he would choose and his biggest takeaway from his travels.
- (7:09) Creating NutriSense
Dan was already working as a consultant in the healthcare space and he noticed that healthcare costs relating to diabetes, heart disease and alzheimers in the US kept going while people kept getting sicker. That’s when he had the idea of doing something in this space. Later he ran into one of his friends wearing a CGM (Continuous Glucose Monitor) and Dan talks about creating Nutrisense together and the role he played in the company’s creation.
- (9:48) Creating Meaningful Relationships with Influencers
The biggest mistake companies make is treating influencers as “cash in and cash out.” Dan talks about how important it is to treat influencers as people and develop good relationships with them — how the relationships you have with people creates an avenue for you to be introduced to others driven by the same motivation in that space, over time allowing you to create a network of like minded individuals as well as build your brand.
- (13:04) The Importance of SEO
Dan touches on the channels he used to expand his business to reach its 150 million dollar valuation, where he emphasizes on using SEO to its full potential. He stresses the importance of differentiating between short-term, long-term and mid-term channels and discerning which ones are best suited for your business.
- (15:54) What Sets Nutrisense Apart
For years a CGM was only available to people with type 1 diabetic people. The process of getting one was everything but simple, on top of needing a prescription, it was expensive as well. However with NutriSense, Dan aimed to make CGMs available for everyone that wanted to track their glucose as well as making the information tracked available to them on their phones.
- (20:14) Overcoming Challenges
Before wrapping up their conversation, Dan discusses the problems he faced starting up a company and trying to scale it during the pandemic. How his approach to challenges helped him overcome them and reach where he is today. Dan approaches all his problems with the mindset that “every wall can be broken,” he’s a firm believer that every problem is solvable and it’s only a matter of figuring out the solution.
Links mentioned:
https://www.linkedin.com/in/danzav
Sunday Mar 13, 2022
Sunday Mar 13, 2022
Alternative Asset Investing made accessible.
On this episode of the Making Bank podcast, Eric Satz discusses how his company “Alto” make alternative asset investing accessible and affordable for all.
Modeled after Turbo Tax, Alto connects individual investors with better ways to utilize their retirement funds for long-term investments. Eric and his team provide their customers access to financial literacy tools, as well as an abundance of resources. Alto is here to disrupt the market—and it already has.
Listen to the episode to learn more about how to properly diversify your portfolio, what long-term investments you should look into, and how you can make the most of your money now.
Listen to Josh and Eric discuss alternative asset investing:
What is Alto? (2:44)
Alto is a trust company that helps individual investors better access and utilize their retirement funds for long-term investments in private equity. Eric and his team match you with opportunities you’re looking for, as well as allow you to bring deals to the table.
Financial Literacy and Diversification (9:06)
Eric and his team believe that everyone should have access to financial literacy tools and resources. Through this education, investors can better diversify their portfolios so that their investments are less volatile and generate more revenue.
Investment Fees (11:44)
Eric adopted the Turbo Tax method for his approach to investment fees. He himself was getting frustrated with traditional fees. So, he decided to make Alto an accessible platform and charge less than traditional investment firms or brokers. When it comes to crypto exchanges, Alto only charges 1%.
Disrupting the Market (14:54)
Alto wants to disrupt Fidelity and Schwab. Eric and his team seek to disrupt the investment landscape and make it accessible and understandable to all. He also delves into the caps on investments, particularly for IRAs.
Customer-Oriented (18:46)
Although Alto focuses on investments, it’s still a customer service platform. Eric believes that to some extent, all entrepreneurs are customer service people.
Long-Term Investment (20:14)
As retirement funds are long-term, Eric encourages everyone to pursue long-term investments, particularly ones that are illiquid. The great thing about making investments with IRA dollars is that it’s tax advantage, and includes compounding returns.
Links mentioned:
Sunday Mar 13, 2022
Sunday Mar 13, 2022
Alternative Asset Investing made accessible.
On this episode of the Making Bank podcast, Eric Satz discusses how his company “Alto” make alternative asset investing accessible and affordable for all.
Modeled after Turbo Tax, Alto connects individual investors with better ways to utilize their retirement funds for long-term investments. Eric and his team provide their customers access to financial literacy tools, as well as an abundance of resources. Alto is here to disrupt the market—and it already has.
Listen to the episode to learn more about how to properly diversify your portfolio, what long-term investments you should look into, and how you can make the most of your money now.
Listen to Josh and Eric discuss alternative asset investing:
What is Alto? (2:44)
Alto is a trust company that helps individual investors better access and utilize their retirement funds for long-term investments in private equity. Eric and his team match you with opportunities you’re looking for, as well as allow you to bring deals to the table.
Financial Literacy and Diversification (9:06)
Eric and his team believe that everyone should have access to financial literacy tools and resources. Through this education, investors can better diversify their portfolios so that their investments are less volatile and generate more revenue.
Investment Fees (11:44)
Eric adopted the Turbo Tax method for his approach to investment fees. He himself was getting frustrated with traditional fees. So, he decided to make Alto an accessible platform and charge less than traditional investment firms or brokers. When it comes to crypto exchanges, Alto only charges 1%.
Disrupting the Market (14:54)
Alto wants to disrupt Fidelity and Schwab. Eric and his team seek to disrupt the investment landscape and make it accessible and understandable to all. He also delves into the caps on investments, particularly for IRAs.
Customer-Oriented (18:46)
Although Alto focuses on investments, it’s still a customer service platform. Eric believes that to some extent, all entrepreneurs are customer service people.
Long-Term Investment (20:14)
As retirement funds are long-term, Eric encourages everyone to pursue long-term investments, particularly ones that are illiquid. The great thing about making investments with IRA dollars is that it’s tax advantage, and includes compounding returns.
Links mentioned:
Sunday Mar 06, 2022
Sunday Mar 06, 2022
Can you build a $100 million company with no employees? Our guest has done it six times.
On this episode of the Making Bank podcast, Trevor Blake shares how he has built over $600 million worth of companies without any employees.
As a bullied child, Trevor got into reading and learning early on. From there, he learned many life lessons from the people before him. When he hit his 40s, he left his current company to start his own, putting those lessons into good use. Harnessing technology, systems and himself, he has built multiple $100 million companies without a single employee. He shares how he did it on this episode.
Trevor also delves into how set proper intentions, build quickly, and sell well. Listen to the show to hear more on how to harness your intuition, work five hour days, and the one big secret to success.
Listen to Josh and Trevor discuss scaling quickly:
Trevor’s Background (2:00)
After being bullied in school, Trevor turned to books and biographies to learn. Eventually when he grew up. took to traveling with his wife, and learned physics. When he hit his 40s, he quit his job to start his own company, and since then has raised $600 million with seven companies and zero employees.
Zero Employees (5:17)
Trevor explains how he started his first company with $200 and grew it up to over $100 million. A large part of this is due to his business model, which relies on technology and himself to perform all functions. Without employees, his net profit is 76. He has since successfully repeated this process 7 times.
Real World Wizards (9:22)
Trevor delves into why he thinks entrepreneurs are really just real-world wizards. From converting ideas into institutes and money, any entrepreneur has the power to make magic happen with the right steps and intentions.
Setting Intentions (11:47)
Can you imagine success into happening? Drawing from his background, Trevor explains how by telling yourself that your success has already happened, you can trick your brain into heading into that direction. Instead of saying, “I will sell my company,” you can say “I have sold my company” and your brain will move towards that goal.
Trevor also delves into how entrepreneurs are fixers and creative people, maybe even more than analytical. He uses past examples of entrepreneurs who set out to solve a problem before finding success.
Get Big, Fast (17:08)
Trevor chats about how to think bigger and grow big quickly. By not taking employees and having success exit strategies, you can build a company and sell it in only a few years and make millions while doing it.
Trust Your Intuition to Exit Properly (19:57)
The best exit strategy is a solidly built company. Trevor shares his idea that the fast-paced world we’re living in lends itself well with those who have strong intuition and can adapt quickly, which traditionally has been women. Trevor urges the audience to embrace these traits and learn from the women in their lives.
Five Hour Days (23:23)
In studying brain neurology, Trevor has discovered that our minds can only be product for short periods at a time. Other successful entrepreneurs have adapted habits such as doing something creative or even short naps that have greatly improved productivity. Trevor explains what his day looks like and how much he gets done.
One Big Secret of Success (25:28)
Trevor believes that the one big secret of success for everyone is “just start.” Start now.
Links mentioned:
Sunday Mar 06, 2022
Sunday Mar 06, 2022
Can you build a $100 million company with no employees? Our guest has done it six times.
On this episode of the Making Bank podcast, Trevor Blake shares how he has built over $600 million worth of companies without any employees.
As a bullied child, Trevor got into reading and learning early on. From there, he learned many life lessons from the people before him. When he hit his 40s, he left his current company to start his own, putting those lessons into good use. Harnessing technology, systems and himself, he has built multiple $100 million companies without a single employee. He shares how he did it on this episode.
Trevor also delves into how set proper intentions, build quickly, and sell well. Listen to the show to hear more on how to harness your intuition, work five hour days, and the one big secret to success.
Listen to Josh and Trevor discuss scaling quickly:
Trevor’s Background (2:00)
After being bullied in school, Trevor turned to books and biographies to learn. Eventually when he grew up. took to traveling with his wife, and learned physics. When he hit his 40s, he quit his job to start his own company, and since then has raised $600 million with seven companies and zero employees.
Zero Employees (5:17)
Trevor explains how he started his first company with $200 and grew it up to over $100 million. A large part of this is due to his business model, which relies on technology and himself to perform all functions. Without employees, his net profit is 76. He has since successfully repeated this process 7 times.
Real World Wizards (9:22)
Trevor delves into why he thinks entrepreneurs are really just real-world wizards. From converting ideas into institutes and money, any entrepreneur has the power to make magic happen with the right steps and intentions.
Setting Intentions (11:47)
Can you imagine success into happening? Drawing from his background, Trevor explains how by telling yourself that your success has already happened, you can trick your brain into heading into that direction. Instead of saying, “I will sell my company,” you can say “I have sold my company” and your brain will move towards that goal.
Trevor also delves into how entrepreneurs are fixers and creative people, maybe even more than analytical. He uses past examples of entrepreneurs who set out to solve a problem before finding success.
Get Big, Fast (17:08)
Trevor chats about how to think bigger and grow big quickly. By not taking employees and having success exit strategies, you can build a company and sell it in only a few years and make millions while doing it.
Trust Your Intuition to Exit Properly (19:57)
The best exit strategy is a solidly built company. Trevor shares his idea that the fast-paced world we’re living in lends itself well with those who have strong intuition and can adapt quickly, which traditionally has been women. Trevor urges the audience to embrace these traits and learn from the women in their lives.
Five Hour Days (23:23)
In studying brain neurology, Trevor has discovered that our minds can only be product for short periods at a time. Other successful entrepreneurs have adapted habits such as doing something creative or even short naps that have greatly improved productivity. Trevor explains what his day looks like and how much he gets done.
One Big Secret of Success (25:28)
Trevor believes that the one big secret of success for everyone is “just start.” Start now.
Links mentioned:
Sunday Feb 27, 2022
Sunday Feb 27, 2022
Are you investing correctly? Maybe not.
On this episode of the Making Bank podcast, Salvatore Buscemi discusses how true investors make money work for them. Originally on the path to a medical degree, Salvatore quickly realized he wanted to switch to finance. After getting into real estate, he began networking, studying, and observing how the extremely rich invested.
Now, he teaches others how to invest like the .001%, create legacy, and get into the right circles to meet the right people.
Listen to Josh and Salvatore discuss smart investing:
Salvatore’s Background (3:26)
Salvatore explains the winding path that brought him to entrepreneurship. Originally pursuing a medical degree, Salvatore realized he didn’t want that life. He was able to connect with people in finance and set his sights on business.
The Pandemic and the Work Landscape (9:07)
Salvatore chats about how the pandemic has and continues to shape the work world. He views the Great Resignation as a spiritual awakening for most people. People are now moving into other industries or starting their own businesses.
Statement Assets (10:54)
It’s not just about showing off your car anymore. It’s about showing off your assets. Salvatore discusses the new trend of “statement assets,” which are things like stock in professional sports. These statement assets show to others that you’re willing to invest big dollars, thus attracting wealthier and more sophisticated partnerships. As opposed to investing in Airbnb, a statement asset would be investing in commercial real estate.
Invest like the Rich (15:12)
Don’t invest in stocks. Invest in new ideas. Salvatore talks about how investing in private equity and venture capital is how the rich get richer. Instead of running after the stock market, look to the centers of new ideas, and follow the people who have many successful start-ups under their name.
Additionally, Salvatore emphasizes the importance of always knowing who the other investors are.
Entrepreneurial Evolution (22:02)
Salvatore explains how you can jump from the middle class to the upper class. Get involved in entrepreneurial groups and leverage your network as much as you can to get into the right circles and meet the right people. Meeting people outside of your comfort zone, immediate acquaintances and geography online and through groups will push you to create an airtight network.
As you expand outward, pay attention to how people approach their work. Are they doing something you’re not? Are they succeeding? You’ll be surprised with what you learn.
Investing Legacy (27:01)
Salvatore explains why he wrote his book Investing Legacy: How the .001% Invest. In it, he discusses investment biases of the top .001%, as well as what they get right. The top .001% invest in what helps further their mission statement, brand, and values—better cementing their legacy.
Second Rule of Real Estate (31:22)
Location, location, location. That’s what’s most important in real estate. To Salvatore, the second most important rule of real estate is never stop raising capital.
Links mentioned:
Sunday Feb 27, 2022
Sunday Feb 27, 2022
Are you investing correctly? Maybe not.
On this episode of the Making Bank podcast, Salvatore Buscemi discusses how true investors make money work for them. Originally on the path to a medical degree, Salvatore quickly realized he wanted to switch to finance. After getting into real estate, he began networking, studying, and observing how the extremely rich invested.
Now, he teaches others how to invest like the .001%, create legacy, and get into the right circles to meet the right people.
Listen to Josh and Salvatore discuss smart investing:
Salvatore’s Background (3:26)
Salvatore explains the winding path that brought him to entrepreneurship. Originally pursuing a medical degree, Salvatore realized he didn’t want that life. He was able to connect with people in finance and set his sights on business.
The Pandemic and the Work Landscape (9:07)
Salvatore chats about how the pandemic has and continues to shape the work world. He views the Great Resignation as a spiritual awakening for most people. People are now moving into other industries or starting their own businesses.
Statement Assets (10:54)
It’s not just about showing off your car anymore. It’s about showing off your assets. Salvatore discusses the new trend of “statement assets,” which are things like stock in professional sports. These statement assets show to others that you’re willing to invest big dollars, thus attracting wealthier and more sophisticated partnerships. As opposed to investing in Airbnb, a statement asset would be investing in commercial real estate.
Invest like the Rich (15:12)
Don’t invest in stocks. Invest in new ideas. Salvatore talks about how investing in private equity and venture capital is how the rich get richer. Instead of running after the stock market, look to the centers of new ideas, and follow the people who have many successful start-ups under their name.
Additionally, Salvatore emphasizes the importance of always knowing who the other investors are.
Entrepreneurial Evolution (22:02)
Salvatore explains how you can jump from the middle class to the upper class. Get involved in entrepreneurial groups and leverage your network as much as you can to get into the right circles and meet the right people. Meeting people outside of your comfort zone, immediate acquaintances and geography online and through groups will push you to create an airtight network.
As you expand outward, pay attention to how people approach their work. Are they doing something you’re not? Are they succeeding? You’ll be surprised with what you learn.
Investing Legacy (27:01)
Salvatore explains why he wrote his book Investing Legacy: How the .001% Invest. In it, he discusses investment biases of the top .001%, as well as what they get right. The top .001% invest in what helps further their mission statement, brand, and values—better cementing their legacy.
Second Rule of Real Estate (31:22)
Location, location, location. That’s what’s most important in real estate. To Salvatore, the second most important rule of real estate is never stop raising capital.
Links mentioned:
Sunday Feb 20, 2022
Sunday Feb 20, 2022
On this episode of the Making Bank podcast, George Bryant talks about how to effectively build long-term relationships while marketing to customers. After enduring a lot of hardship, George entered the military at 17 and started cooking paleo meals and posting to social media, garnering a large following. From there, he launched a personal brand, a book, and now consults in what he calls “authentic marketing.” He believes relationships are stronger than algorithms and has found incredible success with this model.
Listen to the episode to hear more about how your company can embrace authentic marketing, as well as incorporate the 7 successful principles of any business.
Listen to Josh and George discuss authentic marketing:
George’s Journey (3:07)
After a traumatic childhood, George entered the military at 17, where he suffered physical and mental injuries. In order to learn to cook, he started making paleo meals and posting them online, eventually garnering a large audience. Since then, he has been an influencer, author, photographer, and business owner.
Authentic Marketing (11:13)
George discusses how he defines marketing and how his approaches it. To him, relationships beat algorithms. If you feel you have a marketing problem, you probably have a relationship problem—with yourself, your people, or your customers.
He delves into how impactful relationships and people can be. If you can build connections and trigger word-of-mouth marketing, you will see endless customer loyalty and growth.
Cart Abandonment (19:25)
We’ve all put items in a cart but haven’t bought them. George talks about the difference in marketing strategies between reminding your customer of their items and offering them a gift instead. He breaks down how these two interactions impact the customer differently and illicit different responses.
Out-care Your Competition (24:10)
George chats about how he converts cart abandoners into customers. He uses their questions and incorporates it into FAQs and other content. Additionally, he talks about how by showing care and treating your customers with respect, you will outpace your competition.
Applying Digital Marketing to Real Life (27:11)
George explains how absurd digital marketing has become. If we apply digital marketing strategies to real life, we as a culture would never allow them. So why are we doing them online? This disconnect makes for ineffective and efficient marketing.
However, George believes that the best marketing goes beyond just the initial touch point. If you can appreciate connections and relationships with others, your marketing will take you much farther than simply berating someone to buy something.
7 Principles (31:41)
There are 7 principles that if a company just follows a few of them, they will be set for life. He outlines them as: listen to what the customer wants, learn or serve in everything you do, build long-term relationships, have two-way conversations not one-way lectures, leave no one behind, make it personal if it can be, and remember that everyone matters whether they give you their credit card or not.
Listen to the episode to hear George elaborate on these concepts.
Links mentioned:
https://mindofgeorge.com/about/
Sunday Feb 20, 2022
Sunday Feb 20, 2022
On this episode of the Making Bank podcast, George Bryant talks about how to effectively build long-term relationships while marketing to customers. After enduring a lot of hardship, George entered the military at 17 and started cooking paleo meals and posting to social media, garnering a large following. From there, he launched a personal brand, a book, and now consults in what he calls “authentic marketing.” He believes relationships are stronger than algorithms and has found incredible success with this model.
Listen to the episode to hear more about how your company can embrace authentic marketing, as well as incorporate the 7 successful principles of any business.
Listen to Josh and George discuss authentic marketing:
George’s Journey (3:07)
After a traumatic childhood, George entered the military at 17, where he suffered physical and mental injuries. In order to learn to cook, he started making paleo meals and posting them online, eventually garnering a large audience. Since then, he has been an influencer, author, photographer, and business owner.
Authentic Marketing (11:13)
George discusses how he defines marketing and how his approaches it. To him, relationships beat algorithms. If you feel you have a marketing problem, you probably have a relationship problem—with yourself, your people, or your customers.
He delves into how impactful relationships and people can be. If you can build connections and trigger word-of-mouth marketing, you will see endless customer loyalty and growth.
Cart Abandonment (19:25)
We’ve all put items in a cart but haven’t bought them. George talks about the difference in marketing strategies between reminding your customer of their items and offering them a gift instead. He breaks down how these two interactions impact the customer differently and illicit different responses.
Out-care Your Competition (24:10)
George chats about how he converts cart abandoners into customers. He uses their questions and incorporates it into FAQs and other content. Additionally, he talks about how by showing care and treating your customers with respect, you will outpace your competition.
Applying Digital Marketing to Real Life (27:11)
George explains how absurd digital marketing has become. If we apply digital marketing strategies to real life, we as a culture would never allow them. So why are we doing them online? This disconnect makes for ineffective and efficient marketing.
However, George believes that the best marketing goes beyond just the initial touch point. If you can appreciate connections and relationships with others, your marketing will take you much farther than simply berating someone to buy something.
7 Principles (31:41)
There are 7 principles that if a company just follows a few of them, they will be set for life. He outlines them as: listen to what the customer wants, learn or serve in everything you do, build long-term relationships, have two-way conversations not one-way lectures, leave no one behind, make it personal if it can be, and remember that everyone matters whether they give you their credit card or not.
Listen to the episode to hear George elaborate on these concepts.
Links mentioned:
https://mindofgeorge.com/about/
Sunday Feb 13, 2022
Sunday Feb 13, 2022
Making money isn’t growing wealth.
On this episode of the Making Bank Podcast, JT Foxx chats about investing, coaching and more. JT was broke and had a speech impediment—until he got into real estate. By 24 years old, he had made his first million, and by 28 years old, he reached ten million. Over the years, he’s learned how to generate money, grow it and keep it. A coach and partner to billionaires, JT shares his lessons and stories with and apart of the 1%.
Listen to the episode to hear more about calculating net worth, navigating partnerships and more.
Listen to Josh and JT discuss building wealth:
Two Types of Entrepreneurs (4:41)
JT talks about the two types of entrepreneurs during the pandemic and what they did. He also distinguishes the difference between making money and growing wealth. There’s a difference between generating money, growing it and keeping it.
Your Actual Net Worth (7:40)
JT explains why most people calculate their net worth incorrectly and how to remedy that. He advocates for investing in yourself first, and then finding ways to grow your wealth in both small and large investments, which he calls rabbits and elephants.
Disparity of Power (12:27)
In working with billionaires, JT knows that he needs to bring a lot to the table. It’s important to remember your place and add value when doing partnerships. He encourages people to do the best they can because you never know when your success will skyrocket.
Coaching (15:11)
Coaches are essential to your success. However, the coaching world has really changed. Additionally, JT encourages people to try new things and look to their sources before judging.
The Formula for Success (21:18)
JT talks about the difference between attending free events versus paid and how it impacts business. He also breaks down how involved you need to be in your business at different stages in order to hit certain milestones.
JT’s Background (24:26)
JT gives his background and how he made his first million. He chats about how he’s managing people and the pandemic now.
Core Values (25:47)
Loyalty is a top priority. JT points out how loyalty can look like sticking to your word. JT also discusses the importance of stop talking and get going. Lastly, he stands by following up and following through.
Links mentioned: